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My numbers don't match the ad platform

What you're seeing​

Spend, revenue, or another metric in the Paid Acquisition Report does not match what you see directly in Meta, Google, or another ad platform's own dashboard.

Check these in order​

  1. Match the comparison inputs first. Use the same account, date window, timezone, attribution window, filters, currency, and metric definition in Launchpad and the native platform.
  2. Do not use Parity check as a native-platform comparison. That screen compares the legacy Launchpad V1 implementation with V2; it does not directly query Meta or Google as its comparison baseline.
  3. Record unavailable evidence honestly. A provider error, rate limit, or missing account access means the comparison is unavailable; it does not prove either a match or mismatch.

If none of that helps​

If the aligned values still differ, contact the team with the client, platform, account, exact date/timezone, attribution settings, metric, and screenshots or exports from both sides.